Many people are flabbergasted by the idea that companies want advertising delivered in your car. Others think it might be a good idea. Do you know that the delivery mechanism is already available and it might be in your vehicle now?
We are constantly bombarded with advertising. It is ubiquitous. Today, you can go home and turn off TV, radio, etc. and maybe be insulated from advertising. Maybe. Your vehicle might be the only remaining place you can escape ads – sort of. Let’s face it, there are few places we can go and few things we can do that are not permeated by advertising in some form.
Many of you will say, “we can ignore the advertising surrounding us.” Some of you will say that you have no objection to advertising delivered in your car. But the matter is not that simple. [Read more…]
